{"id":2660,"date":"2022-04-28T10:24:57","date_gmt":"2022-04-28T10:24:57","guid":{"rendered":"https:\/\/shipway-consulting.co.uk\/?p=2660"},"modified":"2023-03-06T11:27:42","modified_gmt":"2023-03-06T11:27:42","slug":"recruitment-is-all-about-connecting","status":"publish","type":"post","link":"https:\/\/shipway-consulting.co.uk\/?p=2660","title":{"rendered":"Recruitment is all about connecting&#8230;"},"content":{"rendered":"<p><strong>\u2018You\u2019re the one that I want\u2019\u2026<\/strong><\/p>\n<p>Any look at an Active Partnership\u2019s website, newsletter or twitter feed means you\u2019re more than likely to see an advert looking for new team members.<\/p>\n<p>Which is fabulous!<a href=\"https:\/\/shipway-consulting.co.uk\/wp-content\/uploads\/2022\/04\/we-are-hiring.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2661 alignright\" src=\"https:\/\/shipway-consulting.co.uk\/wp-content\/uploads\/2022\/04\/we-are-hiring-300x259.png\" alt=\"\" width=\"300\" height=\"259\" srcset=\"https:\/\/shipway-consulting.co.uk\/wp-content\/uploads\/2022\/04\/we-are-hiring-300x259.png 300w, https:\/\/shipway-consulting.co.uk\/wp-content\/uploads\/2022\/04\/we-are-hiring.png 758w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>To be in a position with long term funding secured, to be able to grow the skills, expertise, thinking and ideas coming into the network is an enviable one \u2013 and fundamental to our collective purpose to make a difference to as many people\u2019s lives as possible through the power of sport and physical activity.<\/p>\n<p>But enabling that opportunity to bring people in is the start rather than the end of a challenge. And it\u2019s a big challenge at the best of times.&nbsp; To find that person with the relevant skills, experience and attitude that\u2019s suits your needs.&nbsp; And matches theirs.&nbsp; That needle in a haystack. As we like to say in the network &#8211; getting \u2018the right person getting on the right bus, sitting in the right seat, at the right time\u2019. And importantly them then staying on the bus when it takes a new route.&nbsp; Or it breakdowns.&nbsp; Or has to navigate itself for a while we find a new driver.<\/p>\n<p>Easy eh?!<\/p>\n<p>Well no !&nbsp; And at the moment recruiting and retaining people is seemingly more difficult than its ever been. It doesn\u2019t feel like just a challenge but more of a mountain climb!<\/p>\n<p>Why?&nbsp; Well many reasons.&nbsp; But as with everything the last few years play a major part.&nbsp; The impact of \u2018The Great Resignation\u2019 tells us that the world of work has gone through a seismic shift for all sectors.&nbsp; It may be reassuring but doesn\u2019t necessarily help, that all our partners are dealing with the same problem of fishing in a buyer\u2019s recruitment pond.&nbsp; There\u2019s definitely a simple supply and demand element at play.<\/p>\n<p>But the numbers don\u2019t tell the whole story.&nbsp; Or solve it.&nbsp; Because \u2018The Great Resignation\u2019 is about more than purely economic market factors.&nbsp; &nbsp;Because its about people.&nbsp; And people\u2019s attitudes to work have and continue to shift.&nbsp; Remote working made many people realign their thinking about their working life. And time furloughed or shut down made some assess what they really value about something they will spent a third of their whole life doing. As a result two years on many have therefore simply re-evaluated whether they want to work in the sector they are, actually enjoy the role they are doing, like the people they work with or feel valued for what they provide.<\/p>\n<p>The positive of that is many people are more open to exploring new opportunities. &nbsp;And clearer on what they want.&nbsp; And that means being more choice with their choices. The shift didn\u2019t result in the mass unemployment rates we thought it would.&nbsp; Rates are at pre-pandemic levels with some areas across the Country looking at the highest rate of employment for 10 years. Of course the cost of living crisis may shift this again.&nbsp; But insight is still telling us people continue to look at jobs beyond just it\u2019s financial implications.<\/p>\n<p><strong>Pay is no longer the pure motivator it once was.&nbsp; Its about connections.&nbsp; <\/strong><\/p>\n<p>Connecting with the organisation.&nbsp; Its values.&nbsp; The people who work there.&nbsp; What the work is.&nbsp; How they will be valued.&nbsp; What they can learn.&nbsp; How they will be developed.&nbsp; And how that fits with their life outside of work.<\/p>\n<p><strong>So, given that\u2026how do you attract them to your organisation and role?&nbsp; And how do you understand if the connection is right for you?<\/strong><\/p>\n<p>As ever with our work there are no silver bullet solutions.<\/p>\n<p>We are all unique organisations with our local identities, needs, opportunities and challenges.<\/p>\n<p>But that doesn\u2019t mean there isn\u2019t learning to be had.&nbsp; It feels timely therefore to share some hints and tips from trends across the network, our sector and importantly wider which work.&nbsp; Its not a full proof plan to resolve all recruitment frustrations, but they could give you ideas to re-think how you are searching, selecting, appointing and then critically retaining talent in your teams.<\/p>\n<ul>\n<li><strong>Tip 1 \u2013 Be upfront with what you\u2019re all about<\/strong><\/li>\n<\/ul>\n<p>Branding is not something we talk lots about.&nbsp; There is a natural humbleness to our work \u2013 we don\u2019t want to shout and say hey look at us and how amazing we are.&nbsp; Because its about the impact of our work.&nbsp; And it isn\u2019t typically about just us but a collective approach which requires a lack of ego.&nbsp; But that doesn\u2019t mean we shouldn\u2019t be telling our stories.&nbsp; About why we exist.&nbsp; What matters to us.&nbsp; What we do \u2013 and don\u2019t &#8211; do.&nbsp; Who works for us and what they say about it.&nbsp; Otherwise how will people be able to connect with us???&nbsp; We know our work is about being purposeful.&nbsp; So be it with your employer branding.&nbsp; Utilise the marketing skills in your teams to really tell your story and make your \u2018about us\u2019 website page a tool to connect with people.<\/p>\n<ul>\n<li><strong>Tip 2- Figure out, then shout about, what matters most about this role.<\/strong><\/li>\n<\/ul>\n<p>Let me be blunt.&nbsp; Job descriptions are pretty much, in my opinion, useless as a recruitment tool.&nbsp; We tend to list about twenty \u2018key\u2019 parts of a job and twenty \u2018essential\u2019 attributes we say are critical to the role. Really? As a reminder we\u2019re looking for people here not digitally built perfect robots! And JD\u2019s go out of date so quickly \u2013 I\u2019m yet to meet someone whose actual day to day role is reflected on a piece of paper written four years ago.&nbsp; So limit it to thinking about what is REALLY critical. If you want to attract someone who prefers working in a systematic process way put that.&nbsp; If you want to attract someone who prefers working with big picture concepts and can be innovative say that.&nbsp; They\u2019re different skills and will attract different people. Figure out what\u2019s a deal breaker\u2026 I\u2019d suggest there isn\u2019t much that falls into that category! If you feel you have to write a job description focus on the impact the role will have and the difference someone doing it could make \u2013 that\u2019s the connection to be made.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>Tip 3 &#8211; Use the language you use!<\/strong><\/li>\n<\/ul>\n<p>Being authentic matters.&nbsp; If I ask someone what they want to say in advert it isn\u2019t usually what they actually say.&nbsp; It becomes what they think they <em>should<\/em> say. But tone and voice is important.&nbsp; If you\u2019re informal as an organisation be informal with your words.&nbsp; If you aren\u2019t corporate with how you work, don\u2019t be corporate with your language.&nbsp; Attracting people into an organisation that isn\u2019t what it says it is on the tin won\u2019t solve your recruitment problems \u2013 just double them when you\u2019ve got to do it all over again when they realise it isn\u2019t what they thought it would be.&nbsp; So be true to either what you have built or are looking to build by openly and honestly saying what you actually want to say. Connect by just saying it in your own words.<\/p>\n<ul>\n<li><strong>Tip 4 \u2013 Try new ways of interviewing. Or don\u2019t interview!<\/strong><\/li>\n<\/ul>\n<p>Steve Jobs famously said \u2018you can\u2019t find a needle in a haystack in a hour\u2019 and I couldn\u2019t agree more.&nbsp; The traditional formal interview will rarely enable time to get to know someone and properly connect with who they are, and them with who you are.&nbsp; So think about doing it differently.&nbsp; There are no set rules with recruitment.&nbsp; It\u2019s a myth that you have to ask everyone exactly the same questions \u2013 you don\u2019t . But you do need to ensure that you are inclusively enabling everyone the same opportunity to thrive in your process and not be disadvantaged because of who they are.&nbsp; So if you\u2019re looking for people who can work comfortably in big groups, put them in that environment\u2026if you want someone who could thrive making quick decisions, test that! We want to attract as diverse a pool of people as possible.&nbsp; Because diversity builds collective strength and that\u2019s in turn builds high performance teams.&nbsp; So be diverse with how you explore that with candidates. Try networking recruitment events where candidates mix, share and learn together.&nbsp; Bring people into the workplace and have them interact with your teams. Ask questions which ask people to share their stories. Do what we do well \u2013 connect people up and have conversations.<\/p>\n<ul>\n<li><strong>Tip 5 \u2013 Hire character.<\/strong><\/li>\n<\/ul>\n<p>To say don\u2019t worry about skills is perhaps a step too far.&nbsp; Because we know skills are important.&nbsp; And more useful to recruit against then pure experience.&nbsp; Skills can translate across sectors and open up a whole new marketplace of candidates who may connect with the skills you are after even if they don\u2019t have the exact background you may think you want.<\/p>\n<p>But. Skills can be trained.&nbsp; And character is innate. So we\u2019re back to that authenticity point.&nbsp; We know we need people who can build relationships, and trust.&nbsp; And that\u2019s more about who they are than what they do. So character often trumps skills.&nbsp; Its rare you would dismiss someone because of a lack of skill. But you would because of a lack of passion.&nbsp; Or commitment. Or empathy.&nbsp; Or honesty. Your core team values will help here. They tell someone what your guiding principles are and the golden thread of your culture.&nbsp; Just remember its about making people feel they can belong here by connecting with your values \u2013 its not about having to fit in but enabling them to belong by being themselves.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Tip 6 \u2013 <strong>Be what you want to attract.<\/strong><\/li>\n<\/ul>\n<p>It\u2019s a common frustration to see the words \u2018we want someone who is flexible and can adapt\u2019 in an advert which lists rigid and inflexible terms and conditions!&nbsp; Its widely recognised that Millennials and Gen Z\u2019s actively seek roles and organisations which have a genuine flexible approach to working life.&nbsp; Which comes back to the impact of the pandemic.&nbsp; People\u2019s view of work may mean they remain just as committed and driven\u2013 but perhaps not on a 9-5 Monday to Friday basis. Organisations who connect with this in recruitment reflect that. They don\u2019t dictate when work should take place but enable people to find what works best for both.&nbsp; So if you want agile and innovative people, be agile and innovative with how you employ them.<\/p>\n<ul>\n<li><strong>Tip 7 \u2013 Don\u2019t let connected become disconnected<\/strong><\/li>\n<\/ul>\n<p>A scary statistic released by the World Economic Forum last year said 86% of employees felt people at their organisation are not heard fairly or equally. And that can lead to disconnect, disengagement and looking elsehwhere. The disconnect people can feel is just as important as any initial connection made. It\u2019s retaining your talent which will build resilient people who in turn build robust, durable and values-led cultures. Anthony Lutz who coined the phrase \u2018The Great Resignation\u2019 noted \u201cthere are a lot of employees quitting jobs and taking up others but who knows how they might feel in two years time?\u201d.&nbsp; So find out how they feel in two years!&nbsp; Or 6 months.&nbsp; Or five years &#8211; by asking them!&nbsp; Focus on putting time and energies into \u2018stay interviews\u2019 rather than waiting for the insight an \u2018exit interview\u2019 can give.&nbsp; Listening to our people, shifting how we work, what we reward people for, how we give recognition and when we praise all matter in retaining the talent we initially sought.&nbsp; Again be what we wanted to attract.&nbsp; If we value curiosity, reward it.&nbsp; It we want adaptability, adapt to it.&nbsp; If want good listeners, listen! And if you want people who can connect with others, connect with them!<\/p>\n<p><strong>And finally<\/strong>, to get it right invest heavily in your recruitment.&nbsp; That doesn\u2019t mean spending oodles of money on external agencies to do it for you. We know social recruitment now generally generates results anyway. A well placed, purposeful, authentically worded couple of lines on LinkedIN may hit far more potential candidates who share your passion than any corporatised glossy campaign could from people speaking on your behalf.&nbsp; So utilise your community connectors, partners, networks and existing team members to get your message out.<\/p>\n<p>But as the quote aside suggests the investment is about time and energies.&nbsp; If we\u2019re really putting people front and centre of our work then meaningfully trying to find that needle in the haystack is worth it right?<a href=\"https:\/\/shipway-consulting.co.uk\/wp-content\/uploads\/2022\/04\/richard-branson-quote.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2662 alignright\" src=\"https:\/\/shipway-consulting.co.uk\/wp-content\/uploads\/2022\/04\/richard-branson-quote-300x154.png\" alt=\"\" width=\"300\" height=\"154\" srcset=\"https:\/\/shipway-consulting.co.uk\/wp-content\/uploads\/2022\/04\/richard-branson-quote-300x154.png 300w, https:\/\/shipway-consulting.co.uk\/wp-content\/uploads\/2022\/04\/richard-branson-quote-768x395.png 768w, https:\/\/shipway-consulting.co.uk\/wp-content\/uploads\/2022\/04\/richard-branson-quote.png 886w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Want to have a conversation about it?<\/p>\n<p>Get in touch and connect up!<\/p>\n","protected":false},"excerpt":{"rendered":"\u2018You\u2019re the one that I want\u2019\u2026 Any look at an Active Partnership\u2019s website, newsletter or twitter feed means you\u2019re more than likely to see an advert looking for new team members. 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